![]() There was also the Ertugrul effect when the Turkish Government gifted an Urdu dubbed version of Turkish Radio Television’s phenomenally popular, spiritually-oriented, action adventure serial Dirilis: Ertugrul to Pakistan, it gave a much-needed boost to long neglected state channel PTV but peeled away some viewers from commercial channels.Īlso read: What made a good drama in 2019? Here are the top picks The search for “safer” entertainment (away from crowds and gatherings) became a priority as the hours of isolation racked up.Ĭombined with the current ban on Indian content, this captive audience was something of a boon for TV producers, but the limitations on filming set by the SOPs required for safe filming of projects and the sudden increase in demand created a bottleneck. Whether there were full lockdowns or smaller “smart” lockdowns, the stay-at-home orders for entire cities gave channels a guaranteed audience sitting in front of their screens. 2020 was a difficult year and just like everyone else, the Pakistani entertainment industry was caught by surprise by the Covid-19 virus. ![]()
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